Cant believe it but I spent the last 4 days in Edmonton scouring the city and trade shows for trends and inspiration. My sister owns a shop in Banff, so its super cool that we get to go on these buying trips together and have a lil sister time.
We went through Edmonton up and down. We checked out some cool buzz worthy boutiques, we pounded the pavement on Whyte Ave desperate to be blown away. We even walked the 3 floors of WEst Edmonton Mall – yes still waiting to be blown away! – We may just be huge fashion snobs, but we completely came up short in Alberta’s Capital. The trade show showcasing next years clothing was a bit of a let down as well. Saw that the 1970s is BACK, nothing wrong with that, but I dont think pleated chiffon bell bottoms will be a hot seller in Fernie – yup saw those in a couple of collections! So this does make my job a little harder because I wil be searching for the coolest, best priced fashion forward – yet Fernie approved styles.
Here are some of our Trip highlights: